Job Description
Job Title: SEO Specialist Copywriting & Analytics Focus
Location: Remote
Duration: Long Term Contract
About the Role
We're looking for a data-driven SEO Specialist with strong expertise in SEO copywriting, keyword strategy, and analytics. You'll be responsible for improving organic visibility, driving qualified traffic, and optimizing on-page content for conversions. This role combines creativity with analytical thinking - ideal for someone who enjoys both writing and measuring performance.
Key Responsibilities
- Develop and execute on-page and off-page SEO strategies to improve organic performance.
- Write and optimize SEO-friendly content including blog posts, landing pages, product descriptions, and metadata.
- Conduct in-depth keyword research, competitive analysis, and content gap identification.
- Use SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog) to track rankings, backlinks, and site performance.
- Perform regular SEO audits and coordinate with developers to fix technical issues.
- Monitor and report on KPIs such as organic traffic, impressions, CTR, and keyword rankings using Google Analytics (GA4), Google Search Console, and Looker Studio.
- Collaborate with content, design, and marketing teams to implement best SEO practices.
- Stay up to date on search engine algorithms, emerging SEO trends, and content optimization techniques.
- Create dashboards and monthly performance reports with actionable insights.
- Optimize internal linking, site structure, and URL taxonomy for better crawlability and ranking.
Required Qualifications
- 2 5 years of hands-on SEO experience, ideally in a fast-paced marketing or digital agency environment.
- Proficiency with SEO and analytics tools (Ahrefs, SEMrush, Moz, Screaming Frog, Google Analytics, Search Console).
- Strong copywriting and content editing skills with proven examples of SEO-driven content.
- Deep understanding of keyword intent, on-page optimization, and content structure.
- Familiarity with HTML, CSS, and CMS platforms such as WordPress or Shopify.
- Analytical mindset with the ability to translate data into actionable strategies.
- Excellent communication and project management skills.
Preferred / Nice-to-Have
- Experience implementing schema markup or structured data (JSON-LD).
- Basic understanding of A/B testing and conversion rate optimization (CRO).
- Background in e-commerce, SaaS, or B2B SEO.
- Familiarity with backlink analysis and outreach.
- Certification in Google Analytics, HubSpot, or SEO tools.
Job Tags
Long term contract, Remote work,